BIKEIT iOS MOBILE APPLICATION
Bikeit was my VFS graduation project. I explored new possibilities in design through this project.
I grew up in Taiwan and there were bikes everywhere. People there don't just use bikes to commute, but also to shop, to meet friends, etc. So when I moved to Vancouver in 2004, I was surprised there were so few bikes around. Recently, however, there seems to be more; in fact, since 2010, the city has actively encouraged more people to cycle, as part of a commitment to a greener Vancouver. Most people can see the benefits of cycling, both for their health, and for the environment. However, I've noticed that many people are still hesitant to ride a bike. For my grad project, I decided to find out why, and how to make things better.
The main goal of this project was to improve the urban cycling experience in Metro Vancouver by offering cyclists a convenient platform for planning ideal cycling routes, finding secure bike parking and providing the most up-to-date cycling information. The idea was to create more cyclists and safer cycling.
My challenge was not only to create a user-friendly app that encouraged people to get on their bikes, but also to design it so that they would keep using the tool as they grew more confident about riding a bike. Having focus groups to try out my prototype, collecting their feedback, and making changes were all key to facing this challenge.
Please visit BikeIt.Info for more details.
UX / UI
2016 AppliedArt Student Awards
Winner of Interactive Design / Mobile Category