AID WATCH PALESTINE
The Aid Watch Palestine website is the main platform that connects people involved in the reconstruction through community involvement, research and discourse, and the engagement with the Aid Sector. The overarching goal for this project is to inform, inspire and support advocacy that makes aid to Palestine more accountable to Palestinians. The success of this project will strengthen Palestinian civil society and to bring hope to those living under siege.
It was a collaborative project with Hello Cool World. My biggest challenge was to get the “Look & Feel” right for the particular audience in order to encourage more CTA.
For more details, please see Creative Brief and Communication Plans.